Use Cases

Originally, we wanted to showcase awesome Claspo pop-up templates and encourage you to utilize them right away. However, we soon recognized that some companies just play on environmental and social themes, intentionally or inadvertently, leading to customer deception and harm to brand reputation. As a result, we decided to go deeper.  So, this article will safeguard you from unethical pitfalls, offer insights for crafting genuinely impactful campaigns and promotions, and demonstrate the Claspo widgets' flexibility to your unique ideas and...

Easter is a time of cherished traditions, prominently featuring the joy of giving gifts to loved ones. In 2024, spending for the Easter holiday is expected to reach $22.4 billion, with a third of shoppers turning to online stores. So, if you have special offers, don't tuck them away like hidden Easter eggs. Instead, showcase them front and center on your website, enticing shoppers to choose your store for their gift-hunting adventure.  How do you make your offers stand out?...

In 2023, 71% of companies worldwide have a website, and 43% plan to invest in it. And this is not surprising. With the transition to online commerce, the website has become almost the primary source of income for many businesses. Therefore, entrepreneurs and retailers are developing new strategies to increase website conversions and sales. Website widgets are a vital part of this strategy today. Data from a million Duda sites says that websites that use widgets have an average conversion...

Email pop-ups are a powerful tool for marketers and businesses to engage and convert visitors into loyal subscribers and customers. This comprehensive guide aims to equip you with the knowledge and inspiration you need to master the art of email pop-ups. Here, we will delve into the best practices that will help you maximize your email pop-up campaigns and achieve outstanding results. Email Pop-up Guide Sections: What Is an Email Pop-up? Are Email Pop-ups Effective? Email Pop-up Best Practices and...

When welcoming potential customers to your website, it's important to make a good first impression with a compelling introductory message. This message should convey your warmth and eagerness to have them explore your site while catching their interest in the valuable content offered on your web pages. Creating welcoming messages throughout your site can help captivate visitors and keep them engaged as they browse high-value propositions. It would be best to balance being friendly while highlighting what makes your business...

The term "popup window" has negative associations for many Internet users. A picture that covers the desired text fragment appears in front of your eyes. When trying to close, the user often goes to another resource altogether. Despite this bad reputation, pop-ups can also be helpful. Initially, they were just a type of dialog used in programming as a user interface element. They serve as information and a means of dialogue between the user and the program (web application). However,...

The holidays are the perfect time for sending out New Year emails to attract customers, stimulate sales, and promote products. One letter is good, but a series of emails is significantly more effective. That is why we strongly advise you to plan your pre-New Year mailings in advance and learn more about opt-in email marketing to launch the first New Year email on time.  Let’s talk about techniques that help you establish contact with the audience in the pre-New Year...

The New Year brings a lot of customers to stores, and many savvy companies come up with New Year ads to capture this flow. Preparing for New Year marketing campaigns can take weeks or even months.  You need to develop a strategy and choose the proper channels and ways to influence the consumer. To help inspire you, we collected 8 exceptional New Year marketing ideas. When Should I Start My New Year Marketing Campaign? In 2023, the majority of holiday...

Christmas is by far the biggest holiday, especially for the retail industry. This warm and fuzzy holiday is the perfect time to wow your customers with your Christmas marketing.  Some marketing campaigns become iconic and synonymous with Christmas, remaining in the memory of millions of users. Unique Christmas videos are reviewed annually, and catchy advertising texts are quoted by fans.  If you need inspiration to create your content marketing strategy for the holidays or just need a few fresh tips,...