Claspo Researches

The web space is constantly evolving, changing the game's rules, and we at Claspo want to keep pace and help you do so. The proven way is to learn from the seasoned experts who navigate that web space effortlessly. That's why we jumped at the opportunity to talk with Slobodan (Sani) Maniс. His 15 years of experience in web development and optimization, a successful podcast dedicated to great online experiences, and contribution to five major WordPress releases promise extremely valuable...

Spring is a time of renewal and vibrancy, which is also reflected in the marketing campaigns of many businesses. Let’s explore how other companies welcome spring and what you can learn from them. We will also look at a few ways you can incorporate Claspo’s top-tier widgets into your spring marketing campaign to ensure its success. 6 Memorable Spring Campaigns The best way to learn something is to look at what succeeds for others, analyze it, and implement various elements...

International Women's Day (IWD) is fast approaching, and it’s a great opportunity for shoppers to purchase gifts for their friends, loved ones, or themselves. It’s also a brilliant opportunity for marketers and business owners to encourage shoppers to buy specifically from them while earning loyalty during this celebration. But to capitalize on this celebration, you must prepare a great marketing campaign in advance. But what if you have no ideas for a great campaign? You can inspire yourself with something...

In 2023, 71% of companies worldwide have a website, and 43% plan to invest in it. And this is not surprising. With the transition to online commerce, the website has become almost the primary source of income for many businesses. Therefore, entrepreneurs and retailers are developing new strategies to increase website conversions and sales. Website widgets are a vital part of this strategy today. Data from a million Duda sites says that websites that use widgets have an average conversion...

Email pop-ups are a powerful tool for marketers and businesses to engage and convert visitors into loyal subscribers and customers. This comprehensive guide aims to equip you with the knowledge and inspiration you need to master the art of email pop-ups. Here, we will delve into the best practices that will help you maximize your email pop-up campaigns and achieve outstanding results. Email Pop-up Guide Sections: What Is an Email Pop-up? Are Email Pop-ups Effective? Email Pop-up Best Practices and...

When welcoming potential customers to your website, it's important to make a good first impression with a compelling introductory message. This message should convey your warmth and eagerness to have them explore your site while catching their interest in the valuable content offered on your web pages. Creating welcoming messages throughout your site can help captivate visitors and keep them engaged as they browse high-value propositions. It would be best to balance being friendly while highlighting what makes your business...

The term "popup window" has negative associations for many Internet users. A picture that covers the desired text fragment appears in front of your eyes. When trying to close, the user often goes to another resource altogether. Despite this bad reputation, pop-ups can also be helpful. Initially, they were just a type of dialog used in programming as a user interface element. They serve as information and a means of dialogue between the user and the program (web application). However,...

Offering a satisfaction guarantee to buyers helps differentiate a brand from competitors, lowers barriers to purchase, and provides the desired sense of confidence in a product. The guarantee is a universal tool that works regardless of the industry. By implementing at least one of the money-back guarantee examples offered in this article, you will see how your customers become happier, more grateful, and more loyal. Table of Contents What Is a Satisfaction Guarantee? Types of Satisfaction Guarantees for eCommerce 7...

In the rapidly evolving world of e-commerce, a well-designed shopping cart is crucial in enhancing user experience and driving conversions. A shopping cart serves as a virtual basket where customers gather their desired items before purchasing. This article will explore the 10 best shopping cart designs in 2023, highlighting their unique features and discussing the importance of a well-designed shopping cart in the e-commerce landscape. Importance of a Well-Designed Shopping Cart in E-commerce The impact of a well-crafted shopping cart...