A/B Testing

With all the design and customization options for the widgets available nowadays, it’s easy to get overwhelmed by the possibilities. While there are many tools to A/B test any aspect of your widget to prove what performs best, it’s important to test the right variables first to avoid endless rounds of trivial tests. Because what rockets conversions for one site might fail on another, you want to determine what design and delivery decisions work best with your customer. I'm Linda...

According to recent research, about 60% of companies already use A/B split testing, while 34% plan to use it in the future. The adoption of this approach is not surprising as it correlates with improved business outcomes like increased page views, more leads, and boosted revenue. Using A/B testing for marketing allows you to make data-driven decisions by comparing two versions of a website’s page, email, or other marketing elements to see which performs better. For example, Veem Software made...

According to a research paper published by Harvard Business Review, A/B testing is associated with an up to 15% increase in website visits and positively impacts conversions, product introductions, and other performance metrics. Even the smallest changes can have the biggest impact. For example, Microsoft Bing used an A/B test to change the display of their ad headlines and added $100M (12%) revenue in a single year. It’s no wonder split testing remains the most popular approach in marketing. In...

Are you planning to run a dropshipping business and wondering how to make money on Shopify? Read our review of 14 Shopify print-on-demand apps and successfully launch your business with these helpful instruments. Table of Contents What Is Print-On-Demand? Best 14 Shopify Print-On-Demand Apps Did You Know That You Can Earn Money Not Only Via Apps? Conclusion FAQs What Is Print-On-Demand? Before we review the best print-on-demand Shopify apps, let’s find out what print-on-demand means. Print-on-demand is a new business...