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Abandoned Cart Recovery: Step-by-Step Guide Abandoned Cart Recovery: Step-by-Step Guide Would it fit into your apartment if you bought everything you'd ever added to your online shopping cart? Probably not. Sometimes people drop their purchases, and that's normal human behavior.  But marketing exists for a reason, so the analysts invented a pool of strategic moves to reduce the number of unfinished orders. The e-commerce term for it is abandoned cart recovery. If you’re a part of this sphere, you might want to learn more about it. What is Abandoned Cart... 22 December 2022 20 min read
17 Giving Tuesday Campaigns Ideas & Tips in 2025 17 Giving Tuesday Campaigns Ideas & Tips in 2025 GivingTuesday is a global movement that encourages and multiplies giving, commitment and solidarity. The goal? Dedicate a day to generosity and solidarity by celebrating donations in all forms. In a single day, Giving Tuesday participants in the United States gave $2.47 billion, more than all US philanthropic foundations in an entire year. A successful Giving Tuesday campaign requires some thoughtful elements. To help you identify and incorporate all of these factors, we bring great ideas for the best Giving Tuesday... 01 November 2022 13 min read
How to Create a LinkedIn Business Page? How to Create a LinkedIn Business Page? A LinkedIn business page is not another social media account, it is a bridge between you and more than 750 million potential employees, clients, and partners. Of course, it requires a certain amount of work to make your self-presentation truly mesmerizing. But if you do it the right way, the reward will be worth the effort. Table of Contents LinkedIn Business Pages: Unheralded Tool to Invigorate Performance LinkedIn Company Page Creation: a Step-by-Step Instruction Evident & Not-So-Obvious Ways to Benefit... 18 August 2022 13 min read
15 Strategies of How to Get People to Buy Your Product Online 15 Strategies of How to Get People to Buy Your Product Online Convincing people to buy your product is like performing a magical art. It's a complex journey that encompasses various elements, starting from optimizing your site’s design and finishing with revising your choice of words. Yet, it is not the reason to get low-spirited. Here are 15 valuable tips on how to encourage customers to buy from you. Even if your business is small and you are inexperienced in marketing, you will find many feasible solutions.  Table of Contents How to... 06 July 2022 10 min read
16 Limited Time Offer Examples & Creation Guide 16 Limited Time Offer Examples & Creation Guide A limited-time offer is one of the most effective sales strategies designed to create urgency and speed up customer decision-making. Whether you're launching a new product, clearing seasonal inventory, or running a quick revenue boost campaign, a time-limited promotion motivates immediate action through the scarcity of the offer and its perceived value. This sales strategy typically involves discounts, exclusive gifts, bundled deals, or early access offers available for a short period. These tactics boost conversions and support broader sales objectives,... 23 June 2022 13 min read
The 11 Best Demographic Survey Questions for Quality Surveys The 11 Best Demographic Survey Questions for Quality Surveys Understanding your audience is key to making a profit, building your brand, and establishing relationships with your loyal customers. Important information about your audience you need to consider is the demographic data. You might wonder why you need it and why you should include demographic survey questions when picking data. But when you know your customer’s age, you understand the marketing channels, triggers, insights, and many other subtleties. For example, only 11% of people who are 50 years old or... 10 June 2022 12 min read
How to Ask for Reviews: 6 Ways + Examples How to Ask for Reviews: 6 Ways + Examples Customer reviews are a valuable source of information necessary for the effective operation of an analytics system and business as a whole. They not only reflect the general opinion of your audience but also provide the data needed to make the right management decisions and formulate a development strategy. By knowing how to ask customers for reviews properly, you will be able to create a continuous flow of information for analysis. In turn, it will allow you to analyze the... 08 June 2022 11 min read
Testimonial Request Letter: 9 Examples + Useful Tips 11 Sample testimonial request letters that really work: Examples + Useful Tips How to ask for a sample testimonial letter via email? No single person shopping online would want to buy a "cat in a sack". Therefore, people check the social evidence to see if they can trust the store (Facebook and Instagram are the most popular platforms for feedback). Customer feedback is the most powerful tool that engages new people and turns them into loyal customers. Much has been said about the importance of testimonial request from clients. It is a... 04 June 2022 9 min read
13 Ideas for How to Upsell Your Customers and Increase Sales 13 Ideas for How to Upsell Your Customers and Increase Sales When running a business, you have to increase the number of your customers and boost sales all the time. It includes all types of promotions: advertising, offers, discounts, free shipping, etc. Each of them engages people and allows you to grow your business while giving people what they want. In addition to the options mentioned earlier, you have to think about how to upsell a product to your customer. Here you can create a unique strategy for a product upsell... 30 May 2022 8 min read
Customer Feedback Analysis: How To Analyze Reviews? Customer Feedback Analysis: How To Analyze Reviews? According to statistics, 88% of C-suite executives consider feedback data a critical decision-making tool. However, collecting customer feedback makes no sense without its subsequent analysis. By delving deeper into the first-hand insights you receive and intelligently interpreting them, you can make data-driven decisions. In this article, we will explain why and how to analyze customer reviews. We will also provide you with ideas, techniques, and helpful tools for automated customer feedback analysis. So, keep reading to get the most from... 28 April 2022 8 min read
Why Customer Feedback Is Important: 5 Reasons Why Customer Feedback Is Important: 5 Reasons Imagine you run a business and have done almost everything to succeed. It seems like you have all set up, automated some processes, and your business works properly. Do you think it is enough to have a successful business? Not yet, of course. You see, if you run a company that provides its services to customers, be it a cafe or a shop, you face some kind of customer feedback. And you must be aware of the most proper ways... 25 April 2022 7 min read
How to Get Customer Feedback: 4 Ways How to Get Customer Feedback: 4 Ways Many companies strive to be more customer-focused, so reviews play an essential role. Collecting feedback from customers, even if negative, is at the heart of improving products and services. If customer experience is really bad, they often don't report that the products don't meet expectations, but never use the company's services again. And this, you see, is a high price for the absence of negative feedback. Ask customers for their reviews immediately after the purchase if you want to upgrade... 30 March 2022 6 min read
Customer Satisfaction Surveys: Definition & Questions Examples Customer Satisfaction Surveys: Definition & Questions Examples Your business's most important task is determining the factors influencing the consumer's decision to purchase or refuse your products or services. But no one can tell you about these factors better than the consumers themselves. And here, the customer satisfaction survey comes into play. It allows you to obtain first-hand information that is more valuable than any hypothesis.  The buyer directly interacts with your product, advertising, sales touchpoints, and support teams. Therefore, the opinion of each of them is the... 15 March 2022 11 min read
What is Customer Feedback & How to Work with it? What is Customer Feedback & How to Work with it? Customer feedback is a piece of information provided by customers about their experience with a product or service. Despite the fact that many owners of online stores, especially new ones, are completely oblivious to this moment, in fact, customer feedback remains very important. First of all, you need to understand that having reviews increases sales significantly. They help a potential customer get rid of doubts about a particular product and make the final choice of a product from several similar... 07 March 2022 10 min read
A Pop-Up Survey on Your Website: Everything You Need to Know A Pop-Up Survey on Your Website: Everything You Need to Know When you have many customers, it is important to know their insights and everything they think about. A simple pop up survey can help with that. The survey pop up is a small window that you can place in any part of the page; it might have fields, checkboxes, multichoice to find out something about the user or the product. These answers will take your business to another level for sure. Besides, it is easy to implement a simple survey... 11 December 2021 7 min read