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Use Cases & Tools - Page № 2

Claspo Blog Use Cases & Tools
How to Create an Exit Intent Popup in Shopify (Guide with Templates) How to Create an Exit Intent Popup in Shopify (Guide with Templates) You’ve worked hard to attract customers to your Shopify store, but just when they’re about to leave, they click away—often taking their carts with them. It’s frustrating, right? But what if the problem isn’t just the competition or lack of interest? What if it’s the missed opportunity to reach out at the right moment? The truth is, nearly 70% of shoppers abandon their carts, and without a targeted approach to engage them, you’re letting valuable opportunities slip through your fingers.... 11 October 2024 25 min read
How to Create a Lead Magnet That Converts? Examples and Ideas How to Create a Lead Magnet That Converts? Examples and Ideas Have you decided to create a lead magnet but aren't sure where to start? Then, our article will help you put everything in perspective. We will tell you exactly what the incentives for lead generation are. We'll show you where to find ideas for high-quality content, what form to convert it into, and how to write and design the text. We'll also explain how to promote a ready-made lead magnet and what to do with it next.  This article will... 09 October 2024 30 min read
Creating a Popup in WordPress without Plugins Creating a Popup in WordPress without Plugins Creating a popup in WordPress without a plugin can be a great solution for those who prefer keeping their WordPress installation light. All you need to do is simply embed a code snippet, and you’re ready to launch a lead capture form, announce a sale, or collect feedback.  In this guide, we will show you how to add a popup on WordPress without a plugin using Claspo and some other methods. Different ways to create a WordPress popup without a... 04 October 2024 17 min read
How to Add Popup on Button Click in WordPress [With and Without plugin] How to Add a Popup on Button Click in WordPress (Full Guide) Are you looking to turn more of your website visitors into customers or subscribers? Popups are the secret weapon you need. In fact, studies show that well-timed popups can increase conversion rates by up to 9.28% on average.  Whether you're running an ecommerce store, SaaS company, or a small business, properly customized popups can work wonders. For instance, popups help recover at least 17% of abandoned carts (ResultFirst) and can even boost your sales by up to 25% (VWO). The... 30 September 2024 15 min read
14 Best Age Verification Plugins for WordPress in 2025 [Free & Paid] 14 Best Age Verification Plugins for WordPress in 2025 [Free & Paid] You’re launching a WordPress site and realize some of your content — or even the whole site — needs age restrictions. Or maybe you already have a site but need an age gate because you’re expanding your product range or content. The simplest solution is to use a WordPress age verification plugin. However, not all of them can handle more complex tasks or let you create popups that strike a balance between following regulations and offering a good user experience.... 27 September 2024 25 min read
13 Best Email Subscription / Newsletter Sign-Up Popup Plugins for WordPress 13 Best Email Subscription / Newsletter Sign-Up Popup Plugins for WordPress With search algorithms constantly changing and social media feeds becoming more unpredictable, one thing is clear: owning the way you communicate with your audience has never been more important. That’s where email marketing comes in. It’s one of the few channels businesses can truly control, and it’s been around for a reason—it works. Whether you’re sending a friendly note to a handful of subscribers or running big, automated campaigns, email newsletters can do it all, whether you’re reaching a hundred... 24 September 2024 27 min read
12 Best Exit Intent Popup Plugins for WordPress 12 Best Exit-Intent Popup Plugins for WordPress While browsing Reddit, we encountered several discussions about using exit-intent popup plugins specifically designed for WordPress websites. One user asked for a simple, lightweight popup script to collect emails from visitors about to leave the site. They wanted the popup to appear only once per user, avoiding any annoyance for readers. However, all the services offering the solution were costly and offered more features than needed. In contrast, another user needed a more advanced exit-intent plugin for WordPress capable of... 18 September 2024 35 min read
14 Best Exit-Intent Popup Software Solutions for Websites in 2025 14 Best Exit-Intent Popup Software Solutions for Websites in 2025 Running a business in today’s competitive market means balancing customer acquisition costs with maximizing the value of every website visit. Over 70% of visitors abandon websites without taking any action — a huge missed opportunity for businesses aiming to boost revenue and customer retention. But what is the role of exit intent tools in fixing this? Exit intent popup software turns a lost chance into a valuable conversion. Exit intent pop ups engage visitors right before they leave and make... 18 September 2024 18 min read
40+ Email Popup Examples to Get Newsletter Subscribers in 2025 40+ Email Popup Examples to Get Newsletter Subscribers in 2025 Emails remain one of the most cost-effective and high-ROI marketing channels for engaging customers and driving conversions. According to one study, 75.4% of consumers prefer to receive promotional messages via email. Moreover, 32.7% subscribe to newsletters to access exclusive offers and personalized discounts.  To efficiently grow newsletter subscriber base and scale their lead generation efforts, savvy marketers increasingly rely on newsletter subscription popups — targeted, automated on-site tools that help convert website visitors into loyal email subscribers. In this article,... 11 September 2024 20 min read
How to Create and Add Popups on WordPress How to Create and Add Popups on WordPress Widgets are among the top 10 tactics and technologies that increase the effectiveness of email marketing, so it’s no wonder you’re interested in how to create a pop up in WordPress. Spoiler alert: it's very simple. In this guide, we will walk you through the step-by-step process for creating custom widgets in our popup builder for WordPress and show you exactly how to add a popup on WordPress sites. We’ll also share tips that will help you boost conversions (WordPress... 04 September 2024 18 min read
How to Create Popup Modal In WordPress [Easy to Use Plugin] How to Create Popup Modal In WordPress [Easy to Use Plugin] Imagine the impact of a popup appearing whenever a visitor clicks a specific button on your WordPress site. Rather than sending users to a different page, which can lead to a loss of engagement, you could keep them on the same screen while displaying a contact form, extra information, or a login prompt, seamlessly overlaying the existing content. This seamless approach enhances user experience and maintains their interest.  What’s more, adding a popup modal can be a game-changer for your... 03 September 2024 25 min read
12 Best WordPress Popup Plugins of 2025 [Free and Paid options] 12 Best WordPress Popup Plugins of 2025 [Free and Paid options] When starting your journey into the world of WP popups, the excitement of boosting your site’s conversions can quickly be tempered by one glaring reality: You can’t check the conversion rate of your forms and website widgets right out of the gate. Instead, the real game begins by evaluating the features that influence those numbers and identifying any potential problem areas before they become conversion killers. Choosing the best WordPress popup plugin isn’t just about slapping a few forms onto... 03 September 2024 30 min read
What is a Lead Magnet and How to Create One That Drives Conversions What is a Lead Magnet and How to Create One That Drives Conversions You need to build a base of subscribers and prospects without offering expensive incentives that could strain your budget. In your search for a solution, you've likely come across the concept of a lead magnet (otherwise, why would you be reading this article, right?).  According to a study, nearly 53% of entrepreneurs use lead magnets to generate leads, and 44.3% reported that this method delivers the best ROI. So, if you haven't yet incorporated this approach into your acquisition strategy,... 22 August 2024 25 min read
Ebook Lead Magnet Examples: Convert More Traffic with Effective Strategies Ebook Lead Magnet Examples: Convert More Traffic with Effective Strategies Lead generation using valuable digital materials, mainly ebooks, is a common practice that helps email marketers grow their contact base. According to statistics, 59% of respondents prefer this type of content, and 51% consider it the most effective.  We'll explore the types of content you should include in your ebook to make it more valuable to the target audience. We will also delve into the effective use of lead magnets by analyzing examples from actual companies. Finally, we'll share tips... 16 August 2024 27 min read
How to Add an Email Subscription to WordPress: 6 Easy Steps How to Add an Email Subscription to WordPress: 6 Easy Steps If you're serious about growing your business, building an email list isn't optional — it's a game-changer. Email is one of the most cost-effective digital marketing channels, helping you convert traffic into leads, nurture customer relationships, and drive repeat sales with precision. In fact, our data shows that websites using popups for email subscriptions often see conversion rates soar by up to 9% or more, significantly boosting their reach and engagement. This approach can contribute to the impressive average return... 02 August 2024 15 min read
How to Add Age Verification to Websites: Full Guide How to Add Age Verification to Websites: Full Guide Website age verification helps you comply with age restrictions and regulations regarding sensitive content or products in most countries. Whether you're running an online store for alcohol, tobacco, or adult-oriented material or simply want to protect minors from accessing inappropriate content, implementing age verification on your website is crucial. It can save your online business and reputation.  In this article, we will explain the different types of age verification pop-ups and share information about how to add age verification pop-ups... 27 July 2024 9 min read
30 Welcome Messages Examples For Your Website 30 Welcome Messages Examples For Your Website When welcoming potential customers to your website, it's important to make a good first impression with a compelling introductory message. This message should convey your warmth and eagerness to have them explore your site while catching their interest in the valuable content offered on your web pages. Creating welcoming messages throughout your site can help captivate visitors and keep them engaged as they browse high-value propositions. It would be best to balance being friendly while highlighting what makes your business... 26 July 2024 10 min read
How to Create Responsive Widgets: 6 Tips with Examples How to Create Responsive Widgets: 6 Tips with Examples Responsive widgets for websites are becoming increasingly essential. Given that almost 58% of web traffic comes from mobile devices, it is important that all elements of your website, including popups, easily adapt to different displays. In this article, we'll share tips on how to create widgets that look perfect on both desktop and mobile screens. Additionally, we will analyze different mobile-friendly widgets on actual websites and demonstrate how easy it is to create similar ones in our editor. What is... 18 July 2024 25 min read
Troubleshooting newsletter signup widgets: How to Not Spend $40 on a Free Version of WordPress Troubleshooting newsletter signup widgets: How to Not Spend $40 on a Free Version of WordPress I decided to investigate the main problems that users of popular ESPs face when creating email subscription for website and setting up basic automation. In this post, we will look at how to add a subscription form in WordPress without breaking the bank — because doing a simple task like creating a lead magnet subscription form can get expensive.  It costs $40 to implement simple mechanics with free versions of WordPress, MailerLite, and Mailchimp Here’s a real example: an author... 30 June 2024 12 min read
What is User Onboarding: Definition and Examples What is User Onboarding: Definition and Examples User onboarding is essential for software and web services. According to Tailor Brands statistics, most users make up their minds about a product within 7-90 seconds. During this time, it is imperative to form a positive impression that will help maximize the degree of engagement. Today, we will tell you how to do this by properly creating a user onboarding process. Let's understand what it is and what examples you can use to organize your business processes.  What is User... 25 June 2024 16 min read
Personalization Reimagined: Why is it Never Too Early to Use Personalized Website Widgets? Personalization Reimagined: Why is it Never Too Early to Use Personalized Website Widgets? As the CMO of Claspo, I'm used to hearing all sorts of stereotypes and misconceptions about widgets. One of them is that adding a widget to the site will promiscuously bombard every visitor until they get annoyed. But widgets can actually be a key part of your website's personalization strategy, helping users find what they need when they need it.  Personalization is still a complex issue for site owners and marketers, with many thinking their site isn't ready for it... 31 May 2024 16 min read
Customer Retention vs Customer Loyalty: the Differences and Main Approaches in e-Commerce Customer Retention vs Customer Loyalty: the Differences and Main Approaches in e-Commerce Customer retention and loyalty are often used as synonyms, although these concepts have significant differences. They relate not only to the small nuances in the definition but also to the marketing techniques used to achieve strategic goals. Therefore, it is important to distinguish between these two concepts to choose the best tools to use. Let's figure out the exact differences and why they are so important. What is Customer Retention Customer retention means preserving the existing customer base. From a... 20 May 2024 15 min read
Add To Cart Button Color: 6 Best Examples Add To Cart Button Color: 6 Best Examples Small details often turn out to be the most important. According to Toast's statistics, a simple change in the color of the "Add to Cart" button can increase conversion rates by 200-350% and increase sales several times. Of course, these statistics should be considered in the context because a website is a complex set of UI elements, each directing a user to the target action. That is why today we are looking at a very narrow but important topic —... 16 May 2024 14 min read
What is Geotargeting Advertising: Types, Tools and Examples What is Geotargeting Advertising: Types, Tools and Examples Geotargeting advertising has become one of the essential marketing tools. According to Improvado statistics, 84% of US companies actively use it, and of those who don’t yet use it, 94% plan to implement it in their strategies in the future. Even the B2B sector is not an exception, with 71% of companies already using this technique and another 14% exploring its possibilities. Thus, geotargeting advertising is one of the top trends in modern marketing. Here's how to join this trend... 03 May 2024 15 min read