Lead Generation - Page № 3

Collecting phone numbers is the first step to implementing an SMS or text marketing strategy. 53.5% of business owners say that SMS campaigns have the highest open and click-through rates compared to other communication channels. That’s no surprise, given that text messaging is the preferred method of communicating with brands for nearly 50% of consumers of all ages. Thus, by growing your phone number list, you can reach a broad audience with subsequent SMS mailings, attract more attention to your...

Despite the popularity of blogs declining slightly in recent years in favor of video, they are still a powerful tool in your toolkit, with blog pop-ups remaining among the best ways to convert your readers into buyers and subscribers. Blogs serve as a valuable resource for readers, providing expert insights, opinions, and solutions to pressing issues. They offer a sense of community, connecting like-minded individuals. For companies and solopreneurs, blogs present an opportunity to build a personal brand, share expertise,...

SMS pop-ups for collecting phone numbers are powerful tools for lead generation. They tap into the consumers who prefer receiving concise, direct promotional texts over emails. SMS pop-ups are ideal if you want to align with your audience's preferences, enhance communication, and guide them through the sales funnel. In this article, we'll explore the benefits of SMS pop-ups, highlight successful implementations by various brands, and offer practical tips for maximizing their conversion potential. What is an SMS pop-up? An SMS...

"Our Google Analytics data reveals that while 7,000 people visited our site today, only 13 of them made a purchase."  The sad truth of running an ecommerce business is this: Not everyone who visits your website will convert into a customer.  With nearly 70% of online shopping carts left behind, a significant portion of potential sales is slipping away, making abandoned carts a major headache for marketers. You need to boost conversions by any means necessary, re-engage visitors about to...

Website pop-ups are a key part of modern web design and digital marketing strategy, offering an effective way to engage visitors and generate leads online. When built with strong UX principles and aligned with marketing objectives, pop-ups drive higher engagement and reduce bounce rates. Besides, pop-ups can help marketers achieve specific goals, like growing email lists, improving campaign ROI, and boosting product visibility. This guide covers 49 types of pop ups, categorized by view, goal, and trigger, to help marketers...