Advanced Trends - Page № 3
In 2024, marketing and AI are inextricably linked. The biggest companies in the world started using AI-based tools several years ago, which allowed them to gain and maintain their current leadership positions. According to Content at Scale, 80% of American businesses already use AI, and another 15% will join them this year. Technology does not stand still, so AI has gradually evolved from an expensive and mysterious software for the elite to an accessible solution. Today, even small businesses and...
Marketing ideas for Valentine's Day are often the most productive and efficient. This day has long been considered not only the holiday of love but also the holiday of marketers. According to the American Retail Federation, total consumer spending related to it is expected to reach $26 billion in 2024. Ready to take advantage of this opportunity? Then, keep reading and learn about interesting holiday marketing ideas. 14 Marketing Ideas for Valentine’s Day Before we get started, there are two...
Ah, Valentine's Day – where love fills the air, hearts grace every corner, and the joy of gifting warms our souls. Spending on Valentine’s gifts has been on a sweet rise, from $21.8 billion in 2021 to $25.9 billion in 2023. Meanwhile, 35% of shoppers prefer the online route for their love-filled purchases. So, why not turn your online store into the go-to destination for all lovers? With Claspo widgets, it's a breeze. This article unveils the best Valentine's Day...
Holidays are a great time for the whole family to get together, have a nice meal, catch up on life’s events, and watch holiday movies. However, if you’re a business owner, there is much to plan and do before you can enjoy your well-deserved time off. Claspo has prepared a marketing holiday calendar to assist you with the planning. We will point out important dates and events and some optional ideas to consider if you have the resources. What is...
We’re zeroing in on the New Year at light speed, so it’s time to pick up a New Year pop-up to place on your website. Hello, this is Claspo, your captain for this holiday flight speaking. We’re about to enter the world of user-friendly festive pop-ups that will bring you many leads and customers this holiday season. Our previous journeys have shown us that New Year email-gathering templates and information-sharing pop-ups are the most popular among our users. Here are...
Christmas is right around the corner. During this period, people all over the world will spend hundreds and even thousands of dollars. If you want to maximize your profits during the holiday season, website pop-ups can help. Websites with pop-ups are 4 times more likely to convert users than those without this tech, so it’s safe to say Christmas pop-ups are a must. In this article, we’ve gathered the 17 best Christmas-themed pop-up templates for your website that are the...
The subject line of an email serves as a tool to engage subscribers and convince them to open the email. It is an effective strategy for reducing consumer shopping cart abandonment and increasing open rates, click-through rates, and, ultimately, conversions. We've compiled a list of the greatest summer email subject lines from abandoned cart subject lines to those which assist you in increasing open rates, driving purchases, and sparking conversations during these scorching months. Table of Contents Superior Summer Email...
You might think the November marketing campaign scope is an excuse to take it easy when creating your Black Friday email. All you need is an unambiguous headline, a prominent call to action button, and a vast “100% OFF” text in the center. This is not entirely true. We admit that Black Friday email with a primitive design, but an incredibly profitable offer inside, can attract customers' attention. But in the week leading up to day X, your audience's inboxes...
The holidays are the perfect time for sending out New Year emails to attract customers, stimulate sales, and promote products. One letter is good, but a series of emails is significantly more effective. That is why we strongly advise you to plan your pre-New Year mailings in advance and learn more about opt-in email marketing to launch the first New Year email on time. Let’s talk about techniques that help you establish contact with the audience in the pre-New Year...