Gamification

Your customers are bored, to the point where nearly half of them are abandoning any shopping intention. You need to fix that if you want to maintain user engagement. Standard coupons are ignored most of the time and pop-ups are closed because they always just ask for emails. This causes your email list to experience slow growth, and your conversion rates to go down. It’s not happening because you have a bad product. It’s because your visitors have already seen...

Online shopping is continuously changing as Internet behavior shifts. With 80% of the consumers engaging in this type of activity, the competition is very tight. Popups and other similar methods have been a popular way to present discounts and loyalty programs. That said, since 47% of consumers are blocking their ads and 73% disapprove of them entirely, it’s time for a change in strategy. With traditional shopping engagement methods losing their effectiveness, a tool has emerged to help online store...

Сreating gamified websites people want to engage with? Web design best practices with mockups, prototyping, and iterations are just the beginning of your journey. We will provide design frameworks, accentuate UX funnels, and offer stellar examples of how your favorite websites implemented gamification.  So, how do you make gamified websites? With the help of web page widgets, of course! Unlike most digital products that exist for utility, gamified widgets, or popups, serve for motivation and work outside of the core...

Why does Temu feel impossible to quit? Every scroll on Temu is a dopamine hit wrapped in a discount. Temu isn’t just an e-commerce, it’s a psychological playground. Flash deals, countdown timers for free shipping, and spinning wheels for instant discounts keep shoppers hooked, guiding them toward purchase after purchase. The urgency, the rewards, the luck, and the achievements — it’s all designed to keep shoppers engaged and motivated. None of this is accidental. Retailers have long studied consumer behavior,...

Rewarding, unconditional. If gamification in marketing was a movie, that would be its tagline. While true on the surface level, this complex (and very much marketable nowadays) phenomenon begs further investigation. Why? For one thing, it is not a fleeting trend but an inherent part of how we experience our browsing reality.  Let us explain. Your audience is caught in an endless scroll, mindlessly swiping past the same forgettable ads and campaigns. So how do you break the cycle and...