Claspo Unveils Plugin for Easy WordPress & WooCommerce Integration

E-commerce customers today have an abundance of choices, intensifying competition among businesses. With so many options, the bounce rate is climbing as users swiftly exit websites that don't immediately meet their expectations. According to Statista, the cart abandonment rate in e-commerce exceeded 70% in 2025. To attract more potential customers and retain existing ones, focus on enhancing the user experience. Personalize their journey and offer attractive deals at the right time. Labor Day is a fantastic opportunity to convert more...

If you're serious about growing your business, building an email list isn't optional — it's a game-changer. Email is one of the most cost-effective digital marketing channels, helping you convert traffic into leads, nurture customer relationships, and drive repeat sales with precision. In fact, our data shows that websites using popups for email subscriptions often see conversion rates soar by up to 9% or more, significantly boosting their reach and engagement. This approach can contribute to the impressive average return...

Website age verification helps you comply with age restrictions and regulations regarding sensitive content or products in most countries. Whether you're running an online store for alcohol, tobacco, or adult-oriented material or simply want to protect minors from accessing inappropriate content, implementing age verification on your website is crucial. It can save your online business and reputation.  In this article, we will explain the different types of age verification pop-ups and share information about how to add age verification pop-ups...

To keep your business growing and profitable, it's crucial to increase the number of leads and convert them into loyal customers. However, this process can be both challenging and costly. 53% of marketers allocate at least half their budget to lead generation. One popular and highly effective way to attract leads without breaking the bank is to use a lead magnet. Half of marketers report higher conversion rates when utilizing lead magnets to boost signups. However, creating valuable content is...

Lead generation using valuable digital materials, mainly ebooks, is a common practice that helps email marketers grow their contact base. According to statistics, 59% of respondents prefer this type of content, and 51% consider it the most effective.  We'll explore the types of content you should include in your ebook to make it more valuable to the target audience. We will also delve into the effective use of lead magnets by analyzing examples from actual companies. Finally, we'll share tips...

Collecting quality leads that can convert into customers takes up a large chunk of the marketing budget. In fact, 53% of marketers spend at least half of their financial resources on lead generation. To ensure these resources are well-spent, businesses need to plan their strategy carefully. A lead magnet is one of the most effective ways to collect quality leads. Set up an automated lead funnel correctly and keep it up to date, and you'll enjoy a constant flow of...