Zoryana Oberemok

Popups are often misunderstood. People tend to think of them as annoying ads that appear out of nowhere, disrupting the browsing experience. But the truth is that popups on sites are powerful, conversion-focused design elements. Just like any other part of your website, they should be seamlessly integrated so visitors don’t feel overwhelmed or tempted to close your site as soon as a popup appears. Whether you’re just considering pop-ups for your website or you’ve already decided to add them...

Are you looking to turn more of your website visitors into customers or subscribers? Popups are the secret weapon you need. In fact, studies show that well-timed popups can increase conversion rates by up to 9.28% on average.  Whether you're running an ecommerce store, SaaS company, or a small business, properly customized popups can work wonders. For instance, popups help recover at least 17% of abandoned carts (ResultFirst) and can even boost your sales by up to 25% (VWO). The...

You’re launching a WordPress site and realize some of your content — or even the whole site — needs age restrictions. Or maybe you already have a site but need an age gate because you’re expanding your product range or content. The simplest solution is to use a WordPress age verification plugin. However, not all of them can handle more complex tasks or let you create popups that strike a balance between following regulations and offering a good user experience....

While browsing Reddit, we encountered several discussions about using exit-intent popup plugins specifically designed for WordPress websites. One user asked for a simple, lightweight popup script to collect emails from visitors about to leave the site. They wanted the popup to appear only once per user, avoiding any annoyance for readers. However, all the services offering the solution were costly and offered more features than needed. In contrast, another user needed a more advanced exit-intent plugin for WordPress capable of...

User onboarding is essential for software and web services. According to Tailor Brands statistics, most users make up their minds about a product within 7-90 seconds. During this time, it is imperative to form a positive impression that will help maximize the degree of engagement. Today, we will tell you how to do this by properly creating a user onboarding process. Let's understand what it is and what examples you can use to organize your business processes.  What is User...

Speech analytics is a relatively new technology that has become popular due to the enhanced usage of artificial intelligence. It significantly improves the productivity of call centers, provides company management with important insights for making management decisions, and minimizes the risks related to any violation of applicable regulations and laws. We will explain how it works in practice, what benefits you will get, and which brands successfully use this technology in their marketing strategy.  What Is Speech Analytics Speech analytics...