Nikita Korchevskyi

Have you known that 90% of consumers would shop online more often if they were given the option of free shipping? At the same time, 73% of people are more likely to buy an item if it includes free shipping. Suppose you are a fan of shopping and are tired of tracking parcels by numbers in online stores. In that case, our article will help you find a universal shipping app where you can track everything at once or at...

Nearly 9 in 10 consumers will buy products from a brand they follow on social media. So, while content marketing can be one of the most influential and cost-effective ways to increase traffic and grow your online business, you may find yourself at a dead end if you have an idea crisis. We're here to provide content marketing ideas to help you brainstorm. Table of Contents How To Identify The Right Content Marketing Ideas 17 Digital Marketing Content Ideas Think...

Website contact forms are an essential part of most websites. They provide a way for visitors to get in touch with you, and they help you collect important information from your users. However, not all contact forms are created equal. Here are fifteen contact form examples from real websites to help you get inspired to create your best contact form design. Each example has a description where you can see the strong and weak points of such a solution. With...

Pop-up ads are specific messages shown to a user while they are browsing. Advertisement pop-up usually appears over the content of a website. It’s designed to grab users’ attention. A well-thought-out pop-up organically fits into the site's functionality, adding information. Pop-ups are a valuable marketing tool when used correctly: their conversion can reach 40%. Pop-up advertisements on the site showed the best click-through rate compared to other types of advertising - about 2%. Let’s talk about conversion pop-up forms that...

Users refuse to fill out forms often due to low relevance and lack of logic in the requested information, inconvenient interaction with the form, additional barriers in the form of drop-down lists, and poor optimization for mobile devices. Also, the user is lazy. What is the difference between multistep forms and single-step forms?  Why do multi-step ones have 86% higher conversion? Only 40% of marketers use them, but those that do report 17% higher satisfaction rates with their lead generation...

The website sales funnel illustrates how a company first attracts a wide audience and turns it into clients. The simplest ecommerce sales funnel example has only four steps: acquaintance, consideration, desire, and action. There are options with more stages. There are also those where the path does not end with the action. It is followed by loyalty and building relationships with the brand. User behavior is hard to predict because it's not that linear. Touches are mixed and affect the...