Claspo x BSS Commerce: A Strategic Shopify Partnership

Say your unpopular opinion and run: Building a successful website isn’t just about beautiful design.  It’s about building end-to-end sales funnels that turn visitors into loyal subscribers and repeat customers. Email collecting tools are now central to how websites and marketing work together. For web developers and designers, they ensure signup forms look right at home. For marketers, they offer powerful ways to target and convert visitors. The right email collection tools can dramatically improve user experience, site performance, and...

Most ecommerce sites are doing fine driving traffic — but not nearly enough of that traffic turns into email subscribers. For example, the average Shopify store converts just 1.5% to 3.5% of its visitors into subscribers. That means for every 100 people who land on your site, 97 leave without a trace. If you’re spending real money on ads, SEO, or influencer campaigns, that low opt-in rate isn’t just a missed opportunity — it’s a slow leak in your entire...

What is email list building, and why does it still matter in 2025? If you’ve been wondering how to get emails that actually convert — not just inflate your numbers — this guide will walk you through the most effective methods for building a mailing list that drives long-term value.  Email marketing isn’t shiny or new, but it continues to be one of the highest-ROI channels – an average return around $36–$42 for every $1 spent. The reason? Unlike social...

Building a thriving and quality email list still remains one of the smartest investments for small and medium businesses. In fact, email marketing continues to be one of the most effective growth strategies, delivering a huge bang for your buck, with an estimated $42 return for every $1 spent. Despite the rise of social media and chat apps, customers haven’t lost their love for high-quality emails: over 75% of consumers prefer to receive promotions via email, and about one-third subscribe...

Multi-step forms are a proven way to improve form completion rates by breaking long forms into smaller sections. Elementor multi-step form feature (available in Elementor Pro) enables this functionality, but its built-in functionality presents a series of challenges that can limit performance, usability, and overall effectiveness. Many marketers run into frustrating limitations – from lacking conditional logic to integration hurdles – that can hinder your lead generation, user experience, and conversion optimization efforts. In this post, we’ll explore the common...

According to HubSpot, multi-step forms deliver impressive results, with an 86% higher conversion rate compared to single-step forms. Marketers using them also report 17% higher satisfaction with their lead generation efforts and consistently self-report higher conversion rates. This guide covers everything you need to know, from essential tips for creating effective multi-step forms to a detailed tutorial on designing multi-step forms using Claspo’s widget maker.  Start Your Free Forever Plan in a Few Clicks Get Started Table of Contents Multi-Step...