Recent Sales Notification Popup Widget

What it solves & why businesses use it

Beyond increasing conversions and driving urgency, sales notifications can help businesses in the following ways:

• Social proof as a trust builder: Displaying real-time customer activity shows that your business is trusted by other buyers.


• Highlight popular products: By showing which products are being purchased most frequently, you can subtly guide users towards high-margin items.


• Local engagement: For businesses with a local presence, sales notifications can be personalized to highlight purchases from nearby customers.


• Increasing conversion rates: Sales notifications act as a form of social proof, showing potential buyers that others are already making purchases.

When & how to use it

Key triggers and use cases include:

• Category or product pages: Show recent purchases of the same item, giving visitors the confidence that others are buying the product.


• Special events or sales: During seasonal promotions or flash sales, use the sales notification widget to create excitement and urgency.


• Show positive customer behavior: You can integrate sales notifications with others like wishlist additions or recent reviews, giving visitors multiple reasons to engage.


• Targeted notification strategy: Customize notifications based on the visitor's behavior. If a customer is browsing high-margin items, for instance, you can show notifications of sales for similar items.


• Low-stock alerts: Combine with limited stock messaging to amplify urgency.

How it looks

The show sales notification widget should be designed to catch attention without being intrusive. Key design elements include:

• Real-time sales activity: The widget should display messages like “[Name] from [Location] just purchased [Item],” creating a sense of live activity.


• Urgency: Use limited stock alerts to emphasize urgency, such as “Only 3 left in stock” or “Hurry! Limited-time offer!”


• Non-intrusive placement: The widget should be placed subtly (e.g., in the bottom corner as a floating box) so that it catches attention without disrupting the user’s browsing experience.

How to set it up

Step 1: Choose a template

Pick a gamification widget from our extensive library. Whether you're after a vibrant, eye-catching design or something more subtle and minimal, we have the perfect sales pop up template for you.

Step 2: Customize it

Replace the product image, copy, and the link attached to the button. You may also change the colors to match your branding. These options appear in the right panel when you click on each component. To edit text, double-click on the element.

Additionally, you can add translations of the text if you need to show the widget to a multilingual audience. To add languages, click the globe icon in the upper right corner and select the necessary languages. Claspo will automatically localize the widget.

This will be the main widget based on which you’ll create copies.

Step 3: Specify the display rules

The first thing to adjust is the time before the first widget appears. It’s best not to show it immediately—set it to appear at least 10 seconds after a visitor lands on the site.

The "When to stop displaying" setting is key to ensuring the widgets alternate correctly. A display time of 10-15 seconds is enough for users to see and read the widget.

Pay attention to the "Annoyance Safeguard" setting. It is enabled by default, but some adjustments might be necessary (we’ll get to it in a second).

The rest of the settings, such as localization and the pages where the widget will appear, can be configured as needed.

Step 4: Make copies

Create multiple copies of the widget. Find the main sales popup in the "Widgets" tab, click on the three horizontal dots, and select "Copy."

The display rules will be copied automatically, and you’ll only need to update the content. Create as many variations as needed using this method.

The sales popups will be displayed with the "Silent Interval" setting, which prevents multiple floating widgets from appearing simultaneously. Adjust this setting based on how long users typically spend on the site or specific pages.

To configure the silent interval, click on the domain name and go to "Site Details."

Open the "Annoyance Safeguard" tab and set the desired interval.

Step 5: Test and publish

Before publishing, test the setup on a staging environment if available or on a test site. Once everything is ready, publish the widget and monitor the statistics.