What's New in Claspo

Our team is constantly working to improve Claspo for you. Discover all the latest updates, from exciting new features to small fixes — on this page.

Coming Soon

New Feature
Gamification Improvements

New tools designed to help e-commerce teams increase engagement, boost sales, and create more playful customer experiences.

New Feature
AI Website Theme Sync

Widgets will soon adapt to websites automatically. Colors, fonts, and brand elements will be matched with the help of AI.

New Feature
Demo Editor

Our website visitors will be able to explore a fully interactive demo editor without signing up, making the first steps with Claspo smoother and faster.

New Feature
Shopify Promo Codes & Targeting

Shopify merchants will get new options for personalized promo code delivery and improved targeting logic.

New Feature
Save & Pass Marketing Parameters

Better tracking for marketing teams. UTMs and marketing tags from Google Ads, Facebook Ads, and other platforms will pass directly into integrations for clearer attribution and more accurate reporting.

New Feature
Delete Leads

Soon, you’ll be able to remove irrelevant or accidental leads from your stats to keep your data clean and reliable.

Past Releases

Categories

Released in November 2025

Improvements

1. Editor

Flexible column order

Template not aligned with your layout? If your template has a game component on the left but you want it on the right, there’s no need to start from scratch. You can now rearrange columns with simple drag-and-drop.

Improved desktop/mobile background logic

We’ve refined how background sync works for Containers and Columns:

  • Changing the desktop background now automatically updates the mobile background (sync ON by default).
  • If you manually change the mobile background, sync turns OFF and the two versions become independent.

This gives you flexibility without any additional setup.

2. Gamification

Slot Machine: images + improved text scaling

Gamification widgets now look cleaner and more expressive with an updated prize pool. Custom prizes in the Slot Machine now support:

  • Prize images
  • Smarter text scaling
  • Larger emoji display when no text is present
Trigger the game via an external button

When your widget contains a Wheel of Fortune or Slot Machine without form fields, you can now trigger the game using an external button. 

The game starts only when the visitor clicks, giving you full control over the interaction flow.

3. Widget Management

Redirect submissions to Leads

The old Submits tab in widget details has been replaced with a Submissions button. It opens that widget’s full submission list directly in the Leads section — with CSV export included.

A Submissions option has also been added to each widget’s context menu in the widget list.

Sort widgets by performance

The widget dashboard now helps you find high-performing widgets faster. You can sort your widget list by:

  • Update 
  • Views
  • Target actions
  • Conversion

4. Teasers

Recurring teaser animations

Now, there is no chance your Teasers will be left unnoticed. We’ve added 9 new appearance animations. Use them to draw attention and increase engagement.

Released in October 2025

Key feature

1. New Gamification Component — Slot Machine 

We’ve added Slot Machine, a fun new gamified widget available on all plans. Slot Machine adds a fourth game mechanic to your toolkit, giving you a fresh way to engage visitors and keep them on your site longer.

Why use it:

  • Boost engagement and conversions by motivating visitors to interact with your offers, forms, or rewards.
  • Surprise and delight visitors with a fresh and playful experience.
  • Stand out from the crowd with a unique game that’s different from Scratch Card, Gift Box, and Wheel of Fortune.

How it works:

  • Setup and configuration are just like our other gamified widgets, so it’s easy to use.
  • Works with Floating Box and Pop-up layouts, following the same standard rules as other gamified components.
  • Fits smoothly into your existing campaigns, giving you another fun option for gamified marketing.

2. Leads Dashboard 

The Leads section has received a major upgrade — it’s now your central hub for tracking all data collected by Claspo. No more switching between integrations, exporting CSVs, or digging through widget details. You can now review engagement, track submissions, and identify top-performing widgets all in one place.

Meet two new sections in Leads:

  • Submissions by widgets — shows all widgets that have collected data, sorted by most recent submissions. Click any card to open the full list.
  • Last 10 submissions — highlights the freshest activity across your project for a quick overview.

You can also now view detailed submission data directly in the dashboard. Details are available in both Submissions by widgets and Last 10 submissions lists.

This update makes it faster and easier to analyze your leads, track performance, and understand visitor behavior — all without leaving the dashboard.

Improvements

1. Billing 

Redesigned pricing and account navigation
We’ve refreshed the Billing section to make navigation and plan management more intuitive:

  • The account menu is now organized as Profile → Organization → Users → Billing, with a plan badge next to Billing.
  • Navigation between Organization, Users, and Billing pages is unified.
  • Plan management is now centralized on the Billing page (no more duplicates in Organization).
  • A new plan selection slider lets you choose your plan by pageview volume.
  • Lite and Free plans have been removed from the plan selector.
  • For Stripe users, downgrading to the Free plan happens automatically after deleting a payment method and completing the current paid period.
  • For Shopify users, downgrading to the Free plan happens only after uninstalling the app.
  • If you need Prime (500K+) plans, click it to contact Sales directly via Intercom.
  • Annual plan prices now display based on your account status (paid or free).

2. Floating Box

Extended position settings
Floating Box widgets now support advanced positioning controls, similar to the options available for Teasers.

3. Teasers 

Vertical editing and control improvements
You can now edit vertical teasers using drag-and-drop, floating controls, and inline text editing.
The Floating Image component has been removed from available teaser elements.

4. Shopify

Compliance confirmation for Social Proof widgets
Following Shopify requirements, we’ve added a compliance warning for Shopify users. It appears when publishing widgets of the Social Proof type. The widget cannot be published until the merchant explicitly confirms that all displayed information is accurate and compliant with Shopify’s policies.

This ensures a clear, responsible workflow for both merchants and the Shopify compliance team, while keeping your Social Proof campaigns transparent and trustworthy.

Released in September 2025

Features

1. Teasers for Popups and Floating Box Widgets

We’ve added Teasers — mini-widgets that stay on the page after a pop-up or floating box is closed. They give visitors an easy way to return to your offers, forms, or rewards later when they feel like it. This helps reduce lost engagement and boosts conversions.

Why use teasers

  • Recover dismissed sign-ups and abandoned forms
  • Keep time-sensitive deals visible without spamming
  • One setup with the widget — no extra rules
  • Auto-hide when the pop-up is active, reappear after close
  • Visitors can dismiss teasers independently with their own ✕ button
  • Flexible placement on any screen edge, horizontal or vertical

Teasers are perfect for subscription forms, gamified discounts, and limited-time offers.

2. Intercom Support in Editor

Intercom is now available in the editor for instant help, so you can contact chat support directly while building widgets at the point of need.

Improvements

1. Widget Layout and Input Fields Optimization

Floating vs Detached transformation improvements

Fixed switching between Floating and Detached layouts while preserving widget size. Resolved issues with uncontrolled width changes and restored stable template display.

Content Blocking widget transformation fixes

Pop-ups now transform smoothly into Content Blocking widgets.

2. Gamification Updates

Scratch Card & Gift Box prize improvements

We’ve improved the internal spacing and scaling logic, so prize text now always looks balanced and readable:

  • Adjusted internal spacing and scaling of prize text to improve appearance.

  • Fixed extreme cases where prize text was too large (1 box + short text) or too small (10 boxes + long text).

3. Wheel of Fortune Enhancements

Customizable pointer position

Previously, the pointer placement was fixed, making some prize layouts look off-balance. Now, you can adjust the pointer’s position for better visual alignment.

Text improvements for prizes

Long prize texts sometimes overflowed or looked cramped. Now, text automatically wraps to multiple lines, and new controls let you:

  • Adjust Text Offset for balanced spacing
  • Set Text Position to align text to the sector center or outer radius

4. Text Roller Improvements

Animation speed control

You can control the rolling speed with a new slider, while keeping the default speed logic based on the longest option. You get full flexibility to match your widget style and more readable text animations.

5. Shopify Integrations

Trigger marketing automations on subscription

Before, subscribing via a Claspo form didn’t trigger the Shopify automation “Customer subscribed to email marketing.” Now, these automations fire automatically for all email forms integrated with Shopify. We also added the consent_updated_at field to track consent updates.

Map custom metafields

You can now map Customers Metafields from Shopify when setting up integrations.

6. Teasers

Migrate template launchers to teasers

  • Widgets created from library templates with linked launchers are automatically converted to teasers.
  • Only Floating Box and Pop-up can become teasers. Floating Bar + teaser combinations are possible if a library launcher exists.
  • If a template has a launcher but no teaser, adding a teaser in the editor will pull in the linked launcher.

Released in August 2025

Features

1. Email Notifications about Form Submissions

With real-time email notifications, you can now stay on top of leads and have your sales team act faster. Here’s how it works:

  • You’ll get an email for each form submission, which includes the filled-in fields.
  • You can set the notifications to be sent to all users with access to the project, or pick specific recipients.
  • Recipients can opt out of notifications for a specific widget by clicking the unsubscribe link in the email.

You can enable or disable these notifications in the Integrations step when creating a widget or directly in the Integrations tab of each widget’s settings.

Improvements

1. Custom Confirmation Email Template for DOI with SendPulse Integration

We’ve added the option to use a custom confirmation email template for the Double Opt-In (DOI) process when integrating with SendPulse. Now, you can simply enter the Template ID in the integration settings, and your email will be sent using the template you’ve selected.

This update gives you more control over the email your leads receive when confirming their subscription. You can now personalize the content and maintain consistent branding.

2. Adding Tags When Integrating a Widget with Active Campaign

We’ve added the ability to automatically add tags to contacts for ActiveCampaign integrations, making it easier to segment and automate workflows. For example, you can use tags to trigger specific automations in ActiveCampaign, such as starting a custom flow or sending follow-up emails. 

3. Layout and Input Fields Optimization

We’ve polished the widget editor for a cleaner, more intuitive experience.

  • Fixed the “Widget details” menu so it remains visible when scrolling.
  • Optimized the Pages section layout for better use of space and easier navigation.
  • Replaced “Value” inputs with textareas for more flexibility.
  • Moved Help buttons closer to their corresponding inputs.
  • Updated hover appearance and replaced “Delete” icons.
  • Renamed “Add parameter (and)” → “Add variable (and)”.
  • Reduced the size of “Add condition” buttons.

Released in July 2025

Features

1. Display Aggregated Leads by Email and Phone

We’ve taken the first step in rethinking the Leads section — here’s what’s new:

  • You’ll now see two new segments: Unique by Email and Unique by Phone. These let you quickly view unique leads based on email or phone. 
  • Search works across three fields: email, phone, and name. Super handy when you need to find a lead quickly.
  • The default time range is set to Lifetime, but if you change it, the setting will remain saved even when switching between segments.
  • When exporting to CSV, your selected segment, time range, and search filters are now included, so the file matches exactly what you see on screen.
  • Leads data refreshes approximately once a minute, so you're always working with the most up-to-date info.

2. Gamified Widgets Without Data Capture

You can now use our gamified widgets without requiring users to enter their email. This update gives you more flexibility in how you use interactive elements. It's great for:

  • Rewarding loyal visitors with instant perks
  • Reducing bounce rates with fun, no-strings-attached experiences
  • Adding interactivity in privacy-sensitive contexts where asking for data isn't ideal

No forms, no friction — just engagement.

To make sure users don’t see the same game twice, we’ve added a new condition that, when enabled, stops the display of the widget after the user has played the game.

3. JavaScript API Variables Available in Merge Tags

You can now personalize your widgets using JavaScript variables. Pass data directly from your website into Claspo and use it in your widgets — for example, to display offers based on cart value, subscription status, or loyalty tier.

Improvements

1. More Embedded Widget Placements

We’ve increased the limit for embedded widget placements — you can now add up to 10 placements on a single page (previously it was 5).

This gives you more flexibility, especially for long-form content like detailed articles, guides, or landing pages. Now, with up to 10 inline widgets, you can:

  • Show opt-ins more frequently throughout the content
  • Increase visibility without overwhelming the layout
  • Boost conversion opportunities by reaching readers when they’re most engaged