Notification widget

What it solves & why businesses use it

Notification widgets solve the challenge of ensuring important messages or key updates reach users in a way that’s visible but not disruptive.

They help businesses:

• Quickly inform visitors about upcoming events, new product launches, or urgent site changes.


• Guide users to take action on time-sensitive offers or updates without interrupting their browsing experience.


• Increase visibility and engagement for updates or new features.

When & how to use it

Notification widgets are best triggered when you need to inform or guide users about an important message. Key use cases include:

• Product launches or updates: When launching a new product, service, or feature highlight the update and drive traffic to the product page.


• Upcoming events or webinars: When hosting an event, webinar, or live session, notify visitors and prompt them to sign up or register.


• Time-sensitive information: Communicate urgent updates such as shipping delays, site maintenance, or policy changes that users need to be aware of immediately.

How it looks

The widget should be non-intrusive, often appearing at the bottom of the page, allowing users to continue browsing without interruption. It can also be dismissible, allowing users to close it once they’ve seen the message. Key visual elements include:

• Headline/message: The main announcement or information being communicated, such as a promotion, update, or event notification.


• Call to action (CTA): A clear and actionable CTA button that drives the user to take action.


• Positioning: Typically appears as a floating box at the bottom of the screen that doesn’t interrupt the user’s browsing experience.


• Urgency indicators: If the message is time-sensitive, include a countdown timer or limited-time wording to create urgency.

How to set it up

Here’s how you can easily set up a notification widget on your site using Claspo.

Step 1: Create a new campaign

Select a pre-designed template for fast setup. With full customization options, you’ll save time by using a ready-made design.

Step 2: Customize

Adjust the template to match your website's style. Modify colors, fonts, and, if needed, replace images and icons. All customization options appear on the right-hand sidebar when you click on an element.

If your website supports multiple languages, make sure to add translations so that all visitors can understand the message.

Step 3: Set triggering

Decide when and where your widget appears. The ideal timing is to trigger the message immediately or within 5 seconds of site entry across all pages. This ensures visibility, so users are informed as soon as possible, regardless of what page they land on.

Step 4: Connect with your marketing tools

If needed, you can also connect Google Analytics to track widget performance. Claspo will collect analytics data for the widget, so enabling this feature is optional.

Step 5: Save and publish

Once everything is set, you can publish your widget.