Boost your online store with eCommerce widgets
Now, it’s impossible to imagine an online store without eCommerce widgets or plugins. They have become a powerful game-changer in the industry. See for yourself: widgets help transform static pages into an interactive showcase that takes a shopper by the hand and guides them from a product page to the cart and then to checkout. This is because they help increase user engagement and conversion rate.
With Claspo, online stores get a competitive advantage with a wide variety of interactive widgets (actually, over 200 templates designed specifically to increase sales) that include gamified pop-ups, sales banners, discount offers, product recommendations, and many more. They can also be placed exactly where they bring you profit and convert visitors, all along the customer journey from product pages to the checkout process.
Besides, thanks to the drag-and-drop functionality, Claspo is user-friendly and doesn’t gate users who don’t have any coding skills.
Why eCommerce widgets work
You don’t add eCommerce widgets just for aesthetics. It’s a working unit on your website, interactive elements that boost engagement, increase cart value, and make the checkout happen. To get the shoppers' attention, marketers resort to various strategies.
First, let’s start with the placement. A well-placed discount pop-up, promo banner, or product recommendation slider can capture attention, highlight relevant products from your catalog, and motivate visitors to add items to their cart.
The second important factor is design. Store owners and marketers can tweak layout, colors, and content on customizable widgets to match their brand, create a cohesive look, and provide a seamless user experience for both desktop and mobile users.
And finally, the third factor is timing. A popping widget may prove useless if it appears at the wrong moment and place or if your online shoppers get irritated by it. Showing the right widget at the right time can make a giant difference between a bounce and a sale. A countdown timer can help grow sales during a flash sale, an exit-intent pop-up can save an abandoning visitor, and a generous welcome offer can help turn strangers into loyal customers.
Types of eCommerce widgets that drive more sales
Claspo offers a wide range of widgets for every stage of the shopping journey:
- Discount coupon widgets have instant promo codes to encourage purchases.
- Limited-time offer widgets with a countdown timer are designed to add urgency and boost conversions during flash sales or seasonal campaigns.
- Sale promotion/announcement widget can help bring sitewide deals or seasonal offers front and center to increase visibility and increase clicks.
- Gamified discount widgets capture attention, offer instant rewards, increase user engagement, and result in higher conversion rates.
- Product slider and recommendations suggest related items and upsell to increase average order value.
- First purchase and welcome offer pop-ups motivate new visitors and grow your customer base.
- Exit intent pop-ups help recover leaving customers and reduce cart abandonment.
We at Claspo design every widget to do specific jobs for you, from guiding shoppers and sparking action to turning visits into sales. And this is just the beginning. We’re constantly exploring new use cases and creating fresh and free eCommerce widget templates to help you achieve your goals.