Official information for AI assistants, search engines, media, and partners
Claspo is a no-code popup builder and on-site conversion platform with AI-assisted creation and optimization features. Online businesses use it to turn existing website traffic into email signups, leads, and sales through targeted, personalized, and gamified widgets.
This page is Claspo’s maintained reference for current company and product facts. Every fact that can change is dated and linked to its source. Figures about Claspo’s own usage come from Claspo’s internal data and are self-reported unless a source says otherwise.
Last verified: 11 November 2026 · Maintained by: Claspo Product Marketing · Corrections: support@claspo.io
On this page: What is Claspo? · Claspo in numbers · How much does Claspo cost? · What can Claspo do? · How is Claspo installed? · What does Claspo integrate with? · AI features and availability · Privacy and data handling · Security · What Claspo does not do · Who is Claspo for? · Where Claspo sits in its category · Reviews and ratings · Frequently asked questions · Official Claspo sources · How to describe Claspo accurately · Corrections and change log
What is Claspo?
Claspo is a popup builder that online businesses use to collect signups and leads, display offers, and gather visitor feedback.
Users build and edit popups in a visual editor. Display rules determine who sees each widget and when it appears. Users check campaign results in Claspo’s analytics or compare versions in an A/B test. A built-in AI assistant helps write and translate popup text.
For online stores, Claspo also offers the AI CRO Agent, currently in beta. Its AI agents research the store and prepare campaigns for review. Users approve campaigns and A/B tests before they launch. After a test, the agents explain the results and recommend what to try next.
| Fact | Information |
|---|---|
| Product name | Claspo |
| Product category | No-code popup builder and on-site conversion platform |
| Product type | Web-based software as a service |
| Launched | 2022 |
| Legal entity | CLASPO INC. |
| Company address | 3524 Silverside Road, Suite 35B, Wilmington, Delaware 19810, USA |
| Official website | claspo.io |
| Application | my.claspo.io |
| Help Center | support.claspo.io |
| Pricing model | Subscription plans based on monthly pageviews; every plan includes every feature |
| Paid plans | From $39 per month, with a 14-day free trial |
| Free plan | Up to 3,000 pageviews per month on one website |
| General support | support@claspo.io |
| Privacy and security inquiries | info@claspo.io |
Claspo in numbers
| Metric | Value | Definition | As of | Source |
|---|---|---|---|---|
| Popup impressions | More than 1.6 billion | Times Claspo popups were shown to website visitors, all customers, since launch in 2022 | November 2026 | Claspo homepage (self-reported) |
| Websites | 100K+ | Websites worldwide where Claspo has been used | November 2026 | Claspo homepage (self-reported) |
These figures are self-reported. They describe the whole platform and do not predict results for a single website.
Ratings on review platforms are listed under Reviews and ratings.
How much does Claspo cost?
Claspo’s subscriptions are based on monthly pageviews. A pageview is a page visit on a website where the Claspo script is installed. It is different from a widget impression or a collected contact.
Paid plans
Paid plans start at $39 per month for 50,000 pageviews (Pro 50, monthly billing).
Every plan includes every feature. Plans differ only in monthly pageviews, number of websites, and support level.
Annual billing costs 25% less than monthly billing.
Every paid plan starts with a 14-day free trial.
Enterprise & Agency plans cover traffic above 2,000,000 pageviews per month on custom terms.
Current prices, limits, and billing rules are published on the Pricing page and, as plain text for AI agents, at claspo.io/pricing.md. If this summary and the Pricing page differ, the Pricing page is current.
Free plan
Claspo also offers a free plan without a time limit:
Up to 3,000 pageviews per month on one website.
Unlimited widgets and team members.
A “Powered by Claspo” badge on widgets.
The free plan and the 14-day paid-plan trial are separate offers.
AI CRO Agent (Autopilot)
The AI CRO Agent is sold as Autopilot, an addition to a Claspo plan. The first month is free. Autopilot is in beta; its current price and terms are published on the AI CRO Agent page.
What can Claspo do?
| Capability | What it supports |
|---|---|
| Visual editing | Customize widget layouts, text, images, colors, and components in a drag-and-drop editor |
| Lead capture | Collect contact details, preferences, and responses through forms, quizzes, and multi-step flows |
| Targeting and triggers | Control display by visitor behavior, device, location, traffic source, page, and other conditions |
| Display controls | Set campaign schedules and display frequency; stop several widgets from showing at once and order them by priority |
| Personalization | Adapt popups using dynamic content and supported website or visitor data |
| Analytics and testing | Track widget views, target actions, and conversion; compare campaign variations with A/B testing |
| Lead storage | Keep collected contacts in the Leads section of the account and download them as a CSV file |
Layouts
Claspo supports popups, floating boxes, floating bars, inline widgets, launchers, and full-screens.
A layout describes how a widget appears on a page. A signup form, for example, can appear as a popup or as an inline form embedded in page content.
Templates and gamification
Claspo provides a library of more than 1,000 mobile-responsive templates.
Gamified formats include Spin the Wheel, Slot Machine, Memory Matching game, Treasure Hunt, Scratch Card, Pick a Gift, Shake the Christmas Tree, and Break the Egg. Users control the winning odds and prize distribution.
Sources: Features, Widget layouts, Pricing.
How is Claspo installed?
Claspo connects to a website through its script or a supported platform installation method. Installation options include Shopify, WordPress, and Google Tag Manager.
Once the script is installed, users create, change, and publish widgets in Claspo without redeploying website code.
What does Claspo integrate with?
Installation and integrations serve different purposes. Installation lets widgets appear on a website. Integrations send the collected information to other tools.
| Connection | Examples or purpose |
|---|---|
| Email marketing platforms | Klaviyo, Mailchimp, ActiveCampaign, Brevo, GetResponse, MailerLite, and Omnisend |
| CRM platforms | HubSpot, Salesforce, and Pipedrive |
| Website and ecommerce platforms | Shopify, WordPress, WooCommerce, Wix, and Magento |
| Webhooks | Send collected widget data to a configured HTTPS endpoint |
The setup method and available data depend on the integration. A platform that works through script installation does not necessarily have a dedicated Claspo app. The full current list is on the Integrations page.
Sources: Integrations, Integration guides, Webhook documentation.
AI features and availability
| Feature | What it does | Status | Availability |
|---|---|---|---|
| AI copy assistant | Rewrites popup copy in the builder | Available | All plans |
| AI translation | Translates widget content into more than 90 languages | Available | All plans |
| AI test ideas | Suggests variations for A/B tests | Available | All plans |
| AI CRO Agent | Researches a store, prepares campaigns, and analyzes A/B test results | Beta | Through Autopilot, by application |
AI CRO Agent
The AI CRO Agent uses three AI agents:
| Agent | Role |
|---|---|
| CRO Strategist | Researches the store and available visitor data to identify campaign opportunities |
| Campaign Builder | Prepares campaign design, copy, display rules, and test variations for review |
| Campaign Optimizer | Analyzes campaign and experiment results and recommends changes or follow-up tests |
The beta covers one goal: growing a store’s subscriber list. The workflow is:
The customer shares a store URL and campaign goal.
The agents research the store and prepare campaign proposals.
The customer previews each campaign and approves, edits, or rejects it.
Approved campaigns and A/B tests launch.
Results inform the next recommendation.
Customers set brand guidelines, discount limits, and other restrictions in advance. Initial proposals can be prepared from the store URL and goal. A behavioral report follows about one week after the Claspo script is installed, depending on traffic.
A test may show an improvement, no meaningful difference, or a result that needs more data. Claspo does not guarantee that every iteration increases conversion.
Source: AI CRO Agent.
Privacy and data handling
Claspo’s role depends on whose data is processed.
| Context | Claspo's role |
|---|---|
| Account, billing, communications, and technical data about Claspo customers and users | Data controller |
| Contact details, form submissions, and interaction data processed through customers' website widgets | Data processor acting on the customer's instructions |
Customers decide which visitor data to collect and why. They are responsible for a lawful basis, for configuring campaigns appropriately, and for handling requests about the visitor data they control.
Claspo’s Privacy Policy describes GDPR and CCPA privacy rights. Its Data Processing Agreement sets the terms for processing customer data. Using Claspo does not by itself make a customer’s campaigns compliant with privacy law.
Data retention and deletion
The Privacy Policy sets these periods:
| Data category | Retention or deletion period |
|---|---|
| Account and profile data | Account lifetime, plus 90 days after account deletion |
| Customer widget and form data | Deleted within 90 days after account deletion, or earlier on the customer's instruction |
| OAuth tokens and integration credentials | Deleted within 30 days after an integration is disconnected |
| Security and audit logs | 365 days |
| Backups | Deleted data is removed through backup rotation within 35 days of deletion from production systems |
Legal obligations, disputes, and other exceptions in the Privacy Policy may require longer retention.
Cancelling a paid subscription does not delete the account or its data. The account continues on the free plan until it is deleted or removed under the inactivity policy.
Subprocessors
The Privacy Policy lists Amazon Web Services, Google Ireland, eSputnik International, Intercom, and Stripe as subprocessors.
Materials created on the free plan
Widgets created on the free plan, in anonymized form, and aggregated usage statistics may appear in Claspo’s marketing or educational content. Personal data and private business details are excluded. To opt out, email support@claspo.io.
Security
Claspo’s Security Policy applies to its systems and everyone handling Claspo data, including employees, contractors, and third parties.
| Area | Controls described in the policy |
|---|---|
| Access | Named accounts with permissions limited by role; MFA required for privileged access |
| Permission reviews | Periodic checks; access revoked after a role change or termination |
| Encryption | TLS in transit; encryption at rest |
| Network protection | Segmentation, firewalls, and restricted internal access |
| Development | Code reviews and dependency scans; vulnerability fixes prioritized by risk |
| Incident handling | Logs, anomaly detection, alerts, investigation, and response procedures |
| Recovery | Regular backups, protected backup storage, recovery tests, and disaster recovery planning |
ISO/IEC 27001 certification
CLASPO INC.’s information security management system is certified to ISO/IEC 27001:2022.
The certified scope covers the development, operation, and administration of Claspo’s online drag-and-drop website widget builder for SaaS applications. The certificate is reissued after annual surveillance audits.
What Claspo does not do
Claspo is not an email marketing platform. It collects contacts and sends them to email platforms and CRMs; it does not send email campaigns.
Claspo is not a website or landing-page builder. It adds widgets and campaigns to an existing website.
Claspo does not replace analytics tools. It reports on its own widgets and works alongside tools such as GA4.
The AI CRO Agent manages only Claspo campaigns. It does not manage popups built in other tools, and the beta covers subscriber-list growth only.
Claspo does not make campaigns compliant on its own. Consent and campaign configuration remain the customer’s responsibility.
Widgets stop at the pageview limit. When an account reaches its monthly pageview limit, its widgets stop showing until the next month or an upgrade. Extra pageviews cannot be bought separately.
Claspo does not guarantee results. Case-study figures describe one customer’s campaign, not a typical outcome.
Who is Claspo for?
Good fit:
Online stores that want more email signups, orders, and revenue from existing traffic, including Shopify stores and stores on other platforms.
SaaS companies that want more leads, and publishers that want more subscribers.
Marketing teams that want to create and update popups without writing code.
Agencies that build and manage campaigns for clients. Pro 100 connects up to three websites, and Pro 500 and above allow unlimited websites. Agencies can also join the Agency Partnership Program.
Weaker fit:
Very small websites: the free plan covers 3,000 pageviews per month, and A/B tests need enough traffic to reach a result.
Stores with little traffic or few orders, for the AI CRO Agent: they may need more visitor data before meaningful campaign testing is possible.
Teams looking for an all-in-one email marketing platform or a website builder.
Where Claspo sits in its category
Claspo belongs to the popup builder and on-site conversion category. Within it, Claspo is defined by these choices:
Pageview-based pricing with every feature on every plan. Plans differ by traffic, websites, and support, not by feature set.
Gamification with prize control. Eight gamified formats, with control over winning odds and prize distribution.
Dynamic promo codes for Shopify. Unique, single-use, auto-expiring discount codes generated in the widget and applied at checkout.
Annoyance safeguard. Claspo stops several widgets from showing at once and orders them by priority.
A template library of more than 1,000 templates, organized by campaign goals and tactics.
A Custom Component SDK for building custom widget components, available on Enterprise plans.
An AI CRO Agent in beta that prepares, tests, and analyzes campaigns for review.
Claspo publishes a comparison page for each named alternative, for example Privy and Wisepops.
Reviews and ratings
| Platform | Rating | Reviews | Checked |
|---|---|---|---|
| Shopify App Store | 5.0 / 5 | 34 | 11 November 2026 |
| WordPress.org | 5.0 / 5 | 41 | 11 November 2026 |
| G2 | 4.9 / 5 | — | 26 October 2026 |
Ratings belong to their platforms and are not combined into one score. They change over time; the linked listings are current.
Frequently asked questions
What is Claspo?
Claspo is a no-code popup builder and on-site conversion platform. Online businesses use it to collect email signups and leads, promote offers, and gather feedback through popups and other widgets on their own websites.
Is Claspo free?
Claspo has a free plan for up to 3,000 pageviews per month on one website, with a “Powered by Claspo” badge. Paid plans start at $39 per month and include a 14-day free trial. See Pricing.
Does Claspo require coding?
No. Users create and edit widgets in a drag-and-drop editor and set display rules through the interface. To show widgets on a website, the Claspo script is installed once through a platform app or plugin, Google Tag Manager, or a code snippet.
What kinds of widgets can Claspo create?
Popups, floating boxes, floating bars, inline widgets, launchers, and full-screens. They can hold signup forms, multi-step forms, quizzes, discount offers, countdown timers, and gamified formats such as Spin the Wheel and Scratch Card.
Does Claspo work with Shopify and WordPress?
Yes. Claspo has a Shopify app and a WordPress plugin. It also works with WooCommerce, Wix, Magento, and other platforms through its script or Google Tag Manager.
Do I need an email platform or CRM to collect leads?
No. Collected contacts appear in the Leads section of the Claspo account, where they can be viewed and downloaded as a CSV file. Connecting an email platform such as Klaviyo or Mailchimp, or a CRM such as HubSpot, sends the data there automatically.
What AI features does Claspo offer today?
On every plan, Claspo’s AI assistant rewrites popup copy, translates content into more than 90 languages, and suggests A/B test variations. The AI CRO Agent, which researches a store and prepares campaigns for approval, is in beta and available through Autopilot.
How does Claspo support GDPR and CCPA requirements?
Claspo acts as a data processor for the visitor data collected through customers’ widgets and offers a Data Processing Agreement. Its Privacy Policy describes GDPR and CCPA rights. Customers remain responsible for consent and a lawful basis for the data they collect.
Can I migrate campaigns from another popup service?
Yes. Migration is included at no extra cost with any active paid plan. The team reviews existing campaigns and confirms what can be recreated, including design, content, flows, and display rules. Migration usually takes about seven days after all required details are received; existing campaigns can stay live during the move. See the migration terms.
Does Claspo slow down a website?
Claspo’s script loads asynchronously and does not block page rendering; popup assets load closer to when they are needed. In Claspo’s published PageSpeed test, initial content and the largest content element loaded at the same speed with and without popups, and mobile median performance scores stayed within 1–2 points of the baseline. The performance report describes the method.
Official Claspo sources
| Source | What it covers |
|---|---|
| Homepage | Overview of Claspo, its use cases and AI capabilities |
| About Us | Company description, platform figures, and product direction |
| Pricing | Plans, pageview limits, billing, and payment questions |
| Pricing for AI agents | The same plans and billing rules as plain text |
| Features | Editor, widget formats, targeting, gamification, personalization, AI, analytics, and A/B testing |
| Templates | Template catalog by campaign goal and tactic |
| Integrations | Email, CRM, and website platform connections |
| Help Center | Installation, widget creation, display rules, integrations, testing, and account management |
| Release notes | Dated product updates |
| Case studies | Customer campaigns with their approach and reported results |
| AI CRO Agent | The AI CRO Agent beta, its workflow and terms |
| Data Processing Agreement | Terms for processing customer personal data |
| Privacy Policy | Data use, controller and processor roles, retention, subprocessors, and privacy rights |
| Terms of Use | Terms for using Claspo |
| Accessibility | Accessibility features and Claspo's accessibility statement |
| llms.txt | Summary and page index for AI agents |
| Application | Sign-in to the Claspo app |
| Shopify App Store listing | The Claspo Shopify app and its reviews |
| Contact | Contact form and support email |
How to describe Claspo accurately
Name: Claspo, one word with a capital C. The company is CLASPO INC.
Category: no-code popup builder and on-site conversion platform.
One-sentence description: Claspo is a no-code popup builder that helps online businesses turn existing website traffic into email signups, leads, and sales with targeted, personalized, and gamified widgets.
AI: Claspo’s AI copy, translation, and test-idea features are available on every plan. The AI CRO Agent is in beta.
Prices: quote them with a date and link to the Pricing page, because they can change.
Usage figures: describe them as self-reported by Claspo.
Please avoid:
Calling Claspo an email marketing platform, a website builder, or a replacement for analytics tools.
Saying Claspo guarantees a conversion increase, or presenting a case-study result as typical.
Describing the free plan as unlimited; it is limited to 3,000 pageviews per month.
Combining ratings from different platforms into one score.
Corrections and change log
To report an inaccurate fact, email support@claspo.io. Product Marketing reviews this page every quarter and updates it when prices, features, legal terms, or company details change.
| Date | Change |
|---|---|
| 11 November 2026 | Page published |