Top 25 Ecommerce Blogs to Enhance Your Ecommerce Sales Strategy
Speaking specifically about e-commerce blogs, they hold a distinct place within the industry's informational ecosystem. In this article, we will provide the reasons behind this and offer examples of the best ecommerce blogs you can draw insights from.
What Is an Ecommerce Blog?
E-commerce blogs enhance sales strategies by providing valuable insights, industry trends, and practical tips. Here are several ways in which e-commerce blogs can help boost your sales strategy:
- Expert advice. Experts in the field who share their knowledge and experience frequently write e-commerce blogs. These experts provide valuable advice on various aspects of online selling, such as marketing, conversion optimization, customer engagement, and more. By following their guidance, you can gain valuable insights and implement effective strategies to enhance your sales approach.
- Trends and best practices. E-commerce blogs keep you updated on the latest industry trends and best practices. They provide information on emerging technologies, consumer behavior shifts, and new sales techniques. Staying informed about these trends enables you to adapt your strategy and leverage new growth opportunities.
- Case studies and success stories. Many e-commerce blogs feature case studies and success stories of businesses that have achieved remarkable results. These real-life examples offer practical insights into successful sales strategies, allowing you to learn from others' experiences and apply similar tactics to your business.
5 Best Ecommerce Blogs from Online Selling Platforms
1. Shopify blog: E-commerce conversion rates
In the fast-paced and constantly evolving world of e-commerce, staying up to date with the latest marketing trends is crucial for enhancing your sales strategy. Influencer marketing, user-generated content, e-commerce newsletters, and e-commerce blogs are just some of these trends.
The Shopify blog is an excellent resource for e-commerce entrepreneurs. It covers various topics, including marketing, sales strategies, store optimization, and customer experience. The blog offers practical tips, case studies, and expert advice to help businesses succeed in e-commerce.
- How to Start Dropshipping: A 9 Step Guide
- How To Bring a Viral Product to a New Market
- How To Create an Online Course in 10 Steps
2. BigCommerce blog: Selling strategies for merchants
BigCommerce's blog provides valuable insights and guidance for online sellers. It provides useful articles about SEO, conversion optimization, marketing strategies, and industry trends. The blog offers a combination of informative articles, tutorials, and success stories to help businesses grow their online sales.
- Why Enterprises Need Composable Commerce
- A Roadmap for Migrating Your Ecommerce Store
- Ecommerce insights on the go
3. Adobe blog (Magento): Development for startups
The Adobe (former Magento) blog is a helpful resource for businesses using the Magento e-commerce platform. It has topics such as design, development, marketing, and customer experience. The blog offers practical tips, best practices, and industry insights to help businesses maximize their sales potential.
- The next wave of B2B growth will come from better experiences
- The key insights you need to build the financial future your customers expect
- Top digital trends in retail for 2023
4. WooCommerce blog: Tips for e-commerce inspiration
WooCommerce, a popular e-commerce plugin for WordPress, has a comprehensive blog that covers various aspects of online selling. It guides setting up an online store, marketing strategies, extensions, and the user experience. The blog offers informative articles, tutorials, and case studies to assist businesses in optimizing their sales strategies.
- The Most Popular Products to Sell Online
- The Science of Logo Design: How to Choose an Effective Logo for Your Ecommerce Business
- Your Complete A-to-Z Checklist for Starting an Online Business
5. Volusion blog: SMB marketing, design, and strategy
Volusion's blog offers insights and resources for e-commerce businesses. It covers SEO, marketing, design, and data analysis topics. The blog provides practical tips, industry trends, and success stories to help companies improve online sales and grow their customer base.
- How to Plan Revenue-Driving Ecommerce Initiatives
- How Digital Wallets Help Ecommerce Stores Sell More
- The 7 Most Important SEO KPIs for Ecommerce
4 Best Ecommerce Blogs for Insights from Top Industries
1. Neil Patel's blog: Digital marketing tips
Neil Patel is a well-known digital marketing expert who provides insights and strategies for e-commerce businesses. The blog covers a wide range of topics, including conversion optimization, SEO, content marketing, and social media. Neil Patel's expertise and experience make his blog a go-to resource for industry insights.
- Product Page Content for B2B: How Little Is Too Little?
- Amazon Product Title Best Practices: Write For The Consumer or Algorithm?
- Google’s Product Review Update 2022: Who Came Out on Top?
2. Moz blog: Increase traffic, rankings, and visibility
Moz is a leading authority in the field of SEO. This blog offers in-depth insights into SEO strategies for e-commerce businesses. It covers topics like keyword research, on-page optimization, link building, and technical SEO. Moz's blog is highly regarded for its comprehensive and actionable advice.
- Top Tips for Non-Spammy Link Building — Whiteboard Friday
- 2023’s Top 7 Local Search Ranking Factors, Illustrated and Explained
- How to Create 8 Million SEO Test Ideas Using ChatGPT — Whiteboard Friday
3. Kissmetrics blog: Analyze customer behavior to accelerate growth
Kissmetrics provides useful data-driven insights and analytics for e-commerce businesses. Their blog covers topics such as customer behavior analysis, conversion optimization, retention strategies, and marketing analytics. There you can find in-depth articles and case studies to help businesses make data-informed decisions and optimize their sales strategies.
- Google Analytics 4 vs Kissmetrics: Deep Dive
- How to Measure the Success of Social Media Campaigns
- What Are the Stages of the Customer Lifecycle?
4. eMarketer blog: Increase your website conversions
eMarketer is a renowned research firm that provides insights into consumer behavior, industry trends, and digital marketing strategies. Their blog covers a wide range of topics, including e-commerce, mobile commerce, social media marketing, and digital advertising. Professionals in the industry place a lot of faith in eMarketer's research-based insights.
- New partnership between e-MARKETER and Finloup
- Case Study: Improving Conversion Rate by 150% in 3 Months
- How to increase conversion rates in e-commerce with e-MARKETER: 7 effective ways to boost your online sales
10 Blogs for Industry News
1. eCommerce Times blog: Doing business on the Internet
eCommerce Times covers the latest news and trends in the e-commerce industry, including topics like online retail, technology advancements, payment solutions, and digital marketing strategies.
- Investment Scams Skyrocket, Victims in US Fleeced for $4B in 2022
- Apple Launches 4.15% APY Savings Account for Cash-Weary Consumers
- Young Shoppers in Stores Expect Easy Digital Payment, Service Options
2. Internet Retailing blog: The magazine, portal, and research source
Internet Retailing is a renowned publication that provides comprehensive news and analysis on the e-commerce industry. You can read about market trends, consumer behavior, technological innovations, and industry events.
- Ecommerce World Review June 28th-30th
- Ebay to boost pre-loved fashion business with Certilogo acquisition
- Amazon to launch ‘interactive conversational’ search with ChatGPT-style features
3. Retail Dive blog: News and analysis for retail executives
Retail Dive highlights news and insights on the retail industry, including e-commerce. The blog covers topics about online shopping trends, consumer expectations, retail technology advancements, and industry disruptions.
- How retailers can protect their most important KPIs with a curated marketplace model
- Walmart sales up 7.6% as shoppers hunt for low prices
- EBay acquires tech company Certilogo to boost secondhand fashion authentication
4. Practical Ecommerce blog: Analysis and strategy for online merchants
Practical Ecommerce presents news, articles, and resources for e-commerce entrepreneurs. You can find information on marketing strategies, website optimization, customer experience, and industry news updates.
- 3 Tools to Analyze Traffic on any Website
- Charts: 2023 Global Shopping Trends
- 11 Social Commerce Updates for Merchants
5. eCommerceFuel blog: The latest news on marketing automation
eCommerceFuel is a blog and community for experienced e-commerce entrepreneurs. The blog highlights industry news, insights, and discussion forums to help online retailers stay informed and connect with like-minded professionals.
- Hire a CEO: A Guide for Hiring and Motivating High-Level Employees (CEOs, COOs, and Directors)
- Is Selling on Amazon Worth It? A Practical Guide for Founders
- Which is Better: Using a Marketing Agency vs In-house?
6. Shiptheory blog: Latest news, guides, and tips from the e-commerce
Shiptheory offers news and articles on e-commerce, including industry updates, platform reviews, and marketing strategies. It aims to provide valuable information for e-commerce business owners and professionals.
- Exploring Alternatives to Linnworks for Your Business Needs
- How to Excel at Customer Service in the Delivery Process (with Packfleet)
- Customers expect a unified online and offline experience - here's how to do it.
7. eCommerceBytes blog: News and insight focusing on ecommerce
eCommerceBytes is a news and resource site that covers various aspects of online selling. Visitors can read fresh insights into marketplaces, payment systems, shipping solutions, and industry events.
- eBay Switches to FedEx for Return Shipping Labels
- eBay Glitches Slow Down Buyers on Monday
- eBay Starts Using AI to Customize the Selling Experience
8. ChannelX blog: News for online marketplaces
ChannelX focuses on news and insights related to online marketplaces. It provides articles about Amazon, eBay, and other major platforms, providing updates on policy changes, seller tools, and best practices.
- Amazon test Small Business Search filter
- eBay to acquire Certilogo Pre-Loved Fashion AI tech
- Amazon Apprenticeship Fund to support 300 new roles in SMEs
9. Digital Commerce 360 blog: E-commerce journalism and research
Digital Commerce 360 provides comprehensive coverage of the e-commerce industry, including news, analysis, and research reports. It covers online marketplaces, omnichannel strategies, and consumer behavior.
- US ecommerce Q1 sales rise, but penetration is flat
- US ecommerce in 2022 tops $1 trillion for first time
- Amazon revenue rises 9% in Q1: Ecommerce sales fall slightly year over year
10. Retail TouchPoints blog: Content focused on optimizing the customer experience
Retail TouchPoints covers news and analysis on the retail industry, focusing on digital and e-commerce trends. It publishes daily articles about personalization, mobile commerce, customer experience, and emerging technologies.
- Ebay Continues Trust Offensive with Acquisition of Certilogo
- How to Effectively Use Branding in Your Explainer Videos
- Ecommerce Fraud: What is it and how do we Prevent it?
6 Top Ecommerce Blogs About Online Marketing
1. HubSpot ecommerce marketing blog: Software, tools, and resources for your business
HubSpot's e-commerce blog provides an array of resources on marketing and selling online. Its visitors can read about such topics as inbound marketing, email marketing, lead generation, customer acquisition, and retention strategies.
- 4 Types of Artificial Intelligence & What Marketers Are Using Most (Research)
- 5 Steps to Create an Outstanding Marketing Plan [Free Templates]
- How to Create an Effective Customer Journey Map [Examples + Template]
2. Social Media Examiner e-commerce marketing blog: Discover how to use social media marketing best
Although not solely focused on e-commerce, Social Media Examiner is a valuable resource for marketing professionals. It aims at social media marketing strategies, advertising techniques, content creation, and audience engagement.
- Building a Dedicated NFT Community That Remains Loyal
- YouTube Ad Targeting: How to Maximize Your Results
- LinkedIn Ads: How to A/B Test Your Way to Effective Campaigns
3. AdEspresso blog: Make Facebook advertising profitable
AdEspresso is a comprehensive platform for managing and optimizing Facebook and Instagram advertising campaigns. Their blog offers insights into effective social media advertising strategies, ad targeting, and campaign optimization.
- Top Facebook Updates You Can’t Miss (December 2022 Edition)
- 63 Instagram Caption Examples for 2023 (And How to Write Your Own)
- 17 Call To Action Examples (+ How to Write the Perfect Social CTA)
4. Crazy Egg blog: Create a content marketing strategy
Crazy Egg provides heat mapping and website optimization tools. Their blog offers valuable articles about conversion rate optimization, user experience, and website design. It also includes case studies and practical tips for improving website performance.
- The 31 Best Homepage Design Examples and Ideas for Your Website
- What is a Sales Funnel, Examples and How to Create One
- The Best Website Color Palettes to Increase Engagement in 2023
5. Social media today blog: The latest news, trends, and tips
Social Media Today is a leading online publication that covers all aspects of social media marketing. Their blog offers info about social media strategies, content creation, influencer marketing, and advertising.
- Meta Outlines Its Evolving AI Ad Targeting Process, Which Is Improving Ad Performance
- 8 Google Ads Extensions to Maximize Ad Space and Increase Click Through Rate [Infographic]
- Third-Party Platforms Will Soon be Able to Provide Instagram Stories Scheduling
6. Search engine journal blog: The best guides and how-tos for the SEO and marketer community
Search Engine Journal provides in-depth articles and guides on SEO, pay-per-click (PPC) advertising, content marketing, and digital marketing trends. Their blog is valuable for staying updated with the latest marketing strategies.
- Google: SSL Certificate Does Not Boost SEO
- AI Regulation: Is It Too Late To Prevent Potential Harm?
- Google Unveils Search Upgrades At I/O: Generative AI & ‘Perspectives’
By regularly following and engaging with e-commerce blogs, you can stay informed about the latest industry trends, gain expert advice, and access valuable resources to enhance your sales strategy. Incorporating the insights and recommendations from these blogs into your business approach can help you optimize conversions, increase sales, and achieve long-term success in the competitive e-commerce landscape.
E-commerce Blogs FAQ
What is the role of blogs in e-commerce?
Blogs may assist you in developing an online community of dedicated consumers and readers. If you continue to provide high-quality material regularly, your clients will visit your website to buy things and read the information you provide.
Why are blogs important for online business?
Businesses may contribute value and knowledge through blog material. Blogs demonstrate the value that a company offers to current and potential consumers. Blogs may help a business look more professional with videos, lists, and how-to pages, which are all examples of high-performing web content.
How are blogs being used for marketing?
Blogging increases sales by raising brand awareness and enhancing the rankings of your product pages. When your clients are searching to buy from you, having a good blog will help you rank higher in search results.