A multi-step form is a long form that is broken into multiple pieces. Users refuse to fill out forms often due to low relevance and lack of logic in the requested information, inconvenient interaction with the form, additional barriers in the form of drop-down lists, and poor optimization for mobile devices. Also, the user is lazy. What is the difference between multistep forms and single-step forms? Why do multi-step ones have 86% higher conversion? Only 40% of marketers use them, but...
You must be wondering how to create a small business website. Technically, it is easy. With the advanced contemporary technologies, you can even do it automatically. Yet, if that is so simple, why is web design still considered a promising career path? Naturally, it takes more than uploading everything into one template to craft a convenient and converting platform. So, let’s see how you can overcome all the obstacles and get a fascinating site for your company with no experience...
A website overlay is a type of popup, designed to focus users’ attention on a specific message that you want to convey to them by putting it on top of the webpage, thus overlapping the rest of the content. It is irreplaceable when you need to get a full scope of readers’ attention. But how can you create the one that would be persuasive without being forced at the same time? There are a few tricks that might help. If...
Wondering how to start a Shopify store? We’ve got your back! As Shopify is one of the most popular e-commerce platforms, you can always find plenty of information about this product. However, we want to take you by the hand and walk you through starting a Shopify store. Shopify is very easy to use; it gives you a wide range of tools to sell, communicate, and market your services and goods. Follow this guide to learn how to set up...
Faceted navigation is a popular practice among UX designers. It helps users find the necessary products or services faster. However, it might end up with some SEO complications. Most of them are known, so you can omit them when creating a website that is both user-friendly and SEO-friendly. You've definitely seen faceted navigation here or there. Remember filtering your search results by price, availability, size, etc.? That's the faceted filter. It eases each customer’s life and offers an effective way...
Mobile conversion optimization is not the future but the present. So we hope you have worked on your mobile conversion and know the basics. But there are still many business owners who don't know what to do with their websites. Or they have a specialist who is not that much of a specialist. That is also ok, but you have to understand what makes high website mobile conversion. Table of Contents 1. What Is Mobile Conversion Rate Optimization? 2. Why...
Compliance with age restrictions and regulations is paramount for websites dealing with sensitive content or products. Whether you're running an online store for alcohol, tobacco, or adult-oriented material or simply want to protect minors from accessing inappropriate content, implementing age verification on your website is crucial. This simple tool can save your business and reputation. In this article, we will talk about age verification on websites, explain its types and provide instructions on how to add age verification to the...
Popup messages have emerged as an effective method to engage visitors and promote brands in the ever-evolving realm of digital marketing. By crafting these messages with impactful text, we can capture users' attention and motivate them to take action. In this selection, we delve into the art of communication through popup examples from renowned brands such as Adidas, Disney, H&M, and more. These examples vividly demonstrate the potential of concise and persuasive messages that leave an impact on users. With...
Are pop-ups annoying ads or an effective marketing tool? Let's check what they are suitable for and see what you can expect when using them. We won't cover particular software for pop-up creation but talk more about pop-up design in general and how you can improve the performance. Contents What Are Pop-Ups? Why Use Pop-Ups? Making Your First Pop-U How to Format a Pop-up to Be User-Friendly Tips on Tuning the Pop-up Window Conclusion What Are Pop-Ups? Pop-up is a...